Book a Demo
Book a Demo
Meet Our Expedition Crew
Meet Our Expedition Crew
The trailblazers behind the tech.
OUR STORY
THE FIRST ASCENT
THE FIRST ASCENT
ProfitPeak was born from the lived experiences of serial entrepreneurs in the retail industry. The founders spent years acquiring, bootstrapping, and successfully exiting multiple e-commerce businesses. As they scaled, they faced rising acquisition costs, shrinking margins, and declining profits, without understanding the root cause. To cut through the fog, they built an in-house operating system that provided real-time insights into profitability across customers, orders, inventory, and advertising.
Our Investors
Leadership Team
Leadership Team
Charting the path to the summit.
Carla Penn-Kahn
Co-founder
Carla spent over 10 years building and selling several e-commerce brands, following an earlier career in corporate advisory and investment at Credit Suisse.
David Kahn
Co-founder
David has over 10 years as an experienced eCommerce CMO where he grew a kitchenware business from $3M to over $30M in sales without external capital before exiting.
Sianne Hussey
Customer Success Director, APAC
Sianne brings 12 years of diverse software industry experience to empower both customers and internal teams toward peak success and enjoyment.
Kat Ramos
Senior Growth Executive
Kat has over 10 years of experience in media and tech, where she helped companies elevate their brand presence and customer engagement through strategic, data-driven solutions. Having worked at a couple of SaaS unicorns, she brings exceptional, "WOW-factor" journeys to ProfitPeak's customers.
Peter Justin Yu
Founding Marketer
Peter is a veteran marketer with more than 10 years in tech - securing three successful startup exits by amplifying game-changing businesses across APAC through digital storytelling.
Deric Chong
Director of Engineering
Deric has 10 years of experience, specialising in full-stack web development, cross-platform application integration, technical SEO optimization, while managing technical requirements and project development.
Kwong Wui Sim
Founding Data Scientist
Sim has more than 10 years of experience focused on leveraging data to identify operational flaws, spot trends, and drive continuous business growth.
Carla Penn-Kahn
Co-founder
Carla spent over a decade building and successfully exiting several e-commerce brands, following an earlier career in corporate advisory and investment at Credit Suisse.
David Kahn
Co-founder
David has over 10 years of experience as an eCommerce CMO across multiple brands, including scaling a leading pureplay online kitchenware store from $3M to over $30M in annual sales without external capital, before successfully exiting.
Sianne Hussey
Customer Director, APAC
Sianne brings 15 years of experience working with ANZ startups and scale-ups, empowering teams through customer success, digital enablement, and digital transformation.
Kat Ramos
Senior Growth Executive
With over 10 years of experience in SaaS, Media, and Martech sales, Kat brings a deep understanding of the challenges and opportunities businesses face in today’s fast-paced, competitive landscape.
Peter Justin Yu
Founding Marketer
Peter is a veteran marketer with more than 15 years in tech - securing three successful startup exits by amplifying game-changing businesses across APAC through digital storytelling.
Deric Chong
Director of Engineering
Deric has 10 years of experience specialising in system architecture, ERP integrations, and full-stack web development. His expertise spans cross-platform application integration and managing complex technical requirements throughout project lifecycles.
Kwong Wui Sim
Founding Data Scientist
Sim has more than 10 years of experience focused on leveraging data to identify operational flaws, spot trends, and drive continuous business growth.
As seen in
Boost Profits, Curb Costs
Know what to keep, what to cut, and
where to double down.
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."
Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."
Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
"I believe the standout change was definitely the restructure of our Google Ads account using ProfitPeak's product tagging. That really shifted performances for us.
It's made our advertising incredibly dynamic and product-led, and honestly feels like a very advanced and scalable way to approach bidding and allocation."
Julien Darmanthé
Digital Marketing Manager
“The team and I really enjoy using product intelligence. We recommend ProfitPeak to merchants looking for SKU level solutions. We love ProfitPeak.”
Adrian Muscat
Digital Media Performance Manager
“ProfitPeak gives a deep understanding of the inputs to control the outputs, unifying data so we can make rapid, informed commercial decisions.”
Sam Reece
General Manager
"I had a good hour this morning to really comb through Product Intelligence and just wanted to pass on how much I love the tool. Bringing in ad spend and stock on hand columns allowed me to really drill in on missed marketing opportunities for B class products.
It’s a huge game changer for daily/weekly trade optimisations, thanks for building something so intuitive and action-focused."Jessica Skinner
Director of Ecommerce and Marketing, Global
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
© 2025 - Profit Peak Solutions Pty Ltd
© 2025 - Profit Peak Solutions Pty Ltd
© 2025 - Profit Peak Solutions Pty Ltd
© 2025 - Profit Peak Solutions Pty Ltd