Case studies
Trusted By Top Retail Brands
Trusted By Top Retail Brands
How we guide brands to succeed
SERAFINA
REACHING PEAK PROFIT IN 21 DAYS
Optimising Ad Spend and Boosting Profitability


Challenge
Serafina was focused on optimizing for revenue, spending ad dollars on campaigns that generated non-profitable sales. They lacked a clear understanding of the true profitability of their products and customers.
Solution
Enrichment , Multi-touch Attribution and Customer Retention
Result
Serafina optimized ad spend and improved data quality, leading to better long-term growth strategies. This collaboration also provided deeper insights into product and customer behavior, increasing revenue from both new and returning customers.
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Cachia & Ecom Nation
Partnership with Retail
Marketing Agency
Partnership with Retail
Marketing Agency
Results That Speaks For Itself


Challenge
Navigating EOFY sales without decimating inventory and margin
Solution
ProfitPeak x Ecom Nation combined platform + strategy
Result
Significant reduction in C and D grade inventory while maintaining margin on the most profitable products, and improving cashflow.
"So excited to see where ProfitPeak is going to take Cachia. Thank you David and Carla for creating such an amazing platform."
Leah Betts, Founder & CEO.
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ARMS Of Eve
Combining Flexible Business Intelligence & Multi-touch Attribution
Combining Flexible Business Intelligence & Multi-touch Attribution
Real-time Insights Fueling Marketing Revolution


Challenge
Operating without a clear financial compass, making it difficult to scale profitably and allocate resources effectively.
Solution
Flexible business intelligence and Multi-touch attribution
Result
Analytics-guided strategies and optimizing key business functions led to enhanced revenue growth through email by 34% in just 21 days
"We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease. It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory."
Kerry & Aaron Langer, Founder & CEO.
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Pace Athletic
The Power of Dynamic Product Tagging & Instant Analytics
The Power of Dynamic Product Tagging & Instant Analytics
Optimising Campaigns and Inventory in Real-Time to Maximize Adspend


Challenge
Lacking real-time visibility and accurate attribution, leading to inefficient ad spend, wasted resources, and delayed responses to underperforming products.
Solution
Dynamic Product Tagging & Instant Analytics
Result
Cut waste by dynamically moving products into the right campaigns at the right time, allocate budget where it delivers the most efficient returns through accurate attribution and identify/cut underperforming products early before it impacts cash flow.
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."
Anthony Bayliss, Head of Digital.
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As seen in
Boost Profits, Curb Costs
Know what to keep, what to cut, and
where to double down.
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
"ProfitPeak has truly lived up to its name, helping Pace Athletic achieve significant, profitable growth. We use it to cut waste by dynamically moving products into the right campaigns at the right time.
It gives us accurate attribution so we can allocate budget where it delivers the most efficient returns. And it helps us identify underperforming products early, so we can act before it impacts cash flow. ProfitPeak is a vital part of our tech stack and we'd be running blind without it."Anthony Bayliss
Head of Digital
“Using Profit Peak has been a game changer for us in how we think about managing advertising and product margins.
The ability to analyse our advertising performance in real time has provided us with invaluable insights.
We can see not just which ads are driving sales, but how different product margins and customer journeys impact our advertising and buying strategies. Profit Peak has truly empowered us to make data-driven decisions.”
Damien Smith
CTO
“We use Profit Peak as a source of truth for our whole team, enabling us to be confidently make and automate data driven decisions with ease.
It has revolutionised both in how we allocate marketing budgets to see the true ROI in profit and manage our inventory.”
Kerry & Aaron Langer
Founder & CEO
“Before Profit Peak, we felt like we were advertising in the dark without a clear understanding of our profitability.
Now, we have complete clarity on what we’re spending, the returns we’re getting, and, most importantly, the exact profitability of every single sale.
I can’t imagine running an ecommerce business without it.”
Joe Molloy
Director
“It's been amazing. Onboarding was super simple, got loads of support and the data has been phenomenal. We've got visibility to stuff that we just had no way to see before and we've been able to take action straight away. So I highly recommend it.”
Melissa Drennan
CCO
“ProfitPeak has honestly helped our business so much. We use it everyday to see what is most profitable in terms of running ads, inventory and anything you can think of. It's been interesting to see our true attribution channels and where we are seeing our real results come from.”
Sarah O' Sullivan
Brand Marketing Lead
© 2025 - Profit Peak Solutions Pty Ltd
© 2025 - Profit Peak Solutions Pty Ltd
© 2025 - Profit Peak Solutions Pty Ltd